Exciting surveys, new initiatives in the panels and much more

Every fifth Dane does not want their frozen holiday allowance disbursed. This can have consequences for consumption and can cost thousands of Danes their jobs. In Denmark it is no news that the government has chosen to allow the Danes to get their frozen holiday...

Do you know the feeling when you open a gift and politely say thank you and show your gratitude even though you are aware, you are never going to wear this piece of clothes or use this big plate? Some people might exchange the gift or hide it in the closet and only...

There is an 11 percent increase in the proportion of Danes experiencing job security from week 23 to week 24. The proportion of Danes who feel absolutely confident that they will not lose their jobs is now 54 percent. This is the result of the latest survey conducted...

Newest report from Userneeds and the analysis and consulting firm, Moos-Bjerre, are showing an overall support from the Danes to the government’s plan for opening of the borders in Denmark. At the same time, the government experience a pressure from among others...

Grocery shopping can be expensive and especially if you for example are a larger family or a student. Some people are very aware of how much they spend on groceries and others are not keeping track of how much they spend. Further, some people take use of good...

It can be hard to get up in the morning and start the day. Some people prefer to stay in bed as long as possible, and this can end in a hurry and stressed morning. There are also people who have more energy from the minute they wake up and have time for more slow and...

41 percent of the Danes believe they have been just as productive as before the corona crisis even though the working conditions have been different as more Danes have had to work from home for a shorter or longer period after Denmark was shut down. This is the result...

At Userneeds, we have a strong focus on innovation and integrity, which are among our core values. As a result, Userneeds has launched U Insights, which is a do-it-yourself tool that enables companies to gain valuable insights easily and quickly through their own...

According to a majority of Danes, the Danish state should actively buy equities in Danish-owned companies that are at risk of foreign acquisition. This is the result from a new study conducted by Userneeds in collaboration with analysis and consulting firm...

There is an increase in the part of Danes who visit natural areas in Vejle, where an average citizen has an average of 68 trips a year. Nørreskoven is the most visited natural area in Vejle both on weekdays and weekends. This is the results of a survey conducted by...

Danes prioritize sustainability to a smaller extent because of the corona crisis. At the same time, the Danes expect to prioritize self-indulgence and experiences after the corona crisis. This shows a study conducted by Advice in collaboration with Userneeds. In...

After a longer period with closed restaurants and cafés, they are now able to open for customers - both indoor and outdoor. The Danes are ready to visit restaurants and cafés again, but they prefer to enjoy their visit outside. This is the result from last weeks...

Being friends can have a lot of meanings and people can have different types of friends. Some friends are closer than others and some friends are even considered as a part of the family. Further, some people have a lot of friends, some a few, and some people do not...

In which Danish listed companies would Danes invest 1 million DKK, and what have an impact on their decision? Userneeds has examined this in collaboration with the analysis and consulting firm Moos-Bjerre in the period April 14 to April 17. Userneeds has in...

MANCHESTER, United Kingdom – April 28, 2020 – Nordic market research specialist Userneeds has partnered with RealityMine, the leader in unique insights into the mobile and digital lives of consumers, to provide a more holistic view of the Nordic digital consumer....

The Prime Minister of Denmark, Mette Frederiksen, and the government have informed that we will work on a gradually and controlled reopening of the Danish Society. First, schools and daycares were opened to the smallest children. Now, about a month after the close...

In Denmark we have experienced a sunny and lovely spring weather which have resulted in Danes getting together to hang out on popular places in Copenhagen. Thereby the Danes are slacking a bit on the safety regarding the corona virus and for the first time since the...

How often do you attend to a church service? At Userneeds we found it interesting to ask our panel members in Ireland and the Nordics this question in a quick poll. People attend to church services for many reasons. Some because of their belief, some only does it as a...

For a period, the Danes’ regular consumption habits have not been possible when it comes to visits at restaurants, culture institutions, and hairdressers. The corona crisis has had a big impact on the Danes regarding their behavior and consumption habits, which have...

The Prime Minister of Denmark, Mette Frederiksen, and the government have informed that we will work on a gradually and controlled reopening of the Danish Society. First, schools and daycares were opened to the smallest children. Now, about a month after the close...